Hocus Pocus 1993: The Flop That Won Halloween
Hocus Pocus opened on July 16, 1993 against Jurassic Park and Free Willy, and it lost badly — $8.1 million opening weekend against a $28 million budget, a 38% score on Rotten Tomatoes, and a domestic total that barely cleared $29.5 million. Disney had zero plans to save it. What saved it was cable television:…